Le Raj, Enam Ali and Taylor and Shroff wine for curry

8th July 2009, a good date! Gathering at arguably the UK's most celebrated Indian/Bangladeshi restaurant, Le Raj in Epsom Downs. Taylor & Shroff on the eve of our UK launch arranged a meeting with the famous and influential Enam Ali MBE at his flagship restaurant - Le Raj.

Amongst us, as well as Enam were Peter Grove from Mood Food, Shamin Hoque and Mark Gray from Currys Online as well as Taylor and Shroff's driving force and raison d'etre Mr David Carr Taylor.

Meeting Enam and Shamin & Mark was a complete pleasure, industry leaders, proud Brits and incredibly lovely human beings indeed. On discussion was Taylor and Shroff wines for curry, we sampled all five flavours to guage the response. Well we couldn't have wished for more. The meeting lasted from 12 until 4pm and could have continued. Enam arranged some fantastic dishes from the kitchens of Le Raj, one of which was his world famous Chiken Tikka Massala. Each dish was in turn matched with the Taylor & Shroff wines.

Although Enam & Shamin did not drink, they could nose the wines aromas and feel the heat of the debates that ensued. Offering wines by the glass to match individual dishes dependent on heat is a revelation withn the indistry and all present were tremendously excited by the idea. Taylor & Shroff are offering sampling stock along with point of sale materials and a branded back bar light with all accounts opened.

Enam seemed confident of listing the wines, with UK stocks available from the middle of August. Additionally we discussed the idea of Taylor and Shroff sponsoring the drinks reception at this year's UK Curry Awards. To be discussed. It seems that the wines went down extremely well and both Enam and Taylor and Shroff will meet again very soon to discuss listing the wines at Le Raj and his other restaurants as well as introductions to others and the future for enjoying your curry with wine to match looks good indeed. Many thanks to Enam Ali MBE for his kind and warm-hearted hospitality!

For further information regarding Taylor and Shroff please contact Ben Furst at ben.furst@btinternet.com